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Data Privacy Statement

Data privacy

We have written this data protection declaration (version 03.11.2019-311125495) in order to explain to you in accordance with the provisions of the General Data Protection Regulation (EU) 2016/679 what information we collect, how we use data and what decision options you have as a visitor to this website .

Unfortunately, it is in the nature of things that these explanations sound very technical, but we tried to describe the most important things as simply and clearly as possible.


Automatic data storage

When you visit websites these days, certain information is automatically created and saved, including on this website.
If you visit our website as you are now, our web server (computer on which this website is stored) automatically stores data such as

the address (URL) of the website accessed
Browser and browser version
the operating system used
the address (URL) of the previously visited page (referrer URL)
the host name and the IP address of the device from which access is being made
Date and Time

in files (web server log files).


Usually web server log files are saved for two weeks and then automatically deleted. We do not pass on this data, but we cannot rule out that this data will be viewed in the event of illegal behavior.

The legal basis according to Article 6 paragraph 1 f GDPR (lawfulness of processing) is that there is a legitimate interest in enabling the error-free operation of this website by recording web server log files.


Cookies

Our website uses HTTP cookies to store user-specific data.

Below we explain what cookies are and why they are used so that you can better understand the following data protection declaration.

 

What exactly are cookies?

Whenever you surf the Internet, use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.


One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More specifically, they are HTTP cookies because there are also other cookies for other areas of application. HTTP cookies are small files that our website stores on your computer. These cookie files are automatically placed in the cookie folder, the "brain" of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.


Cookies store certain user data from you, such as language or personal page settings. When you visit our site again, your browser transmits the "user-related" information back to our site. Thanks to cookies, our website knows who you are and offers you your usual standard setting. In some browsers, each cookie has its own file; in others, such as Firefox, all cookies are stored in a single file.


There are both first-party cookies and third-party cookies. First-party cookies are created directly by our website, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie is to be assessed individually, since each cookie stores different data. The expiration time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other “pests”. Cookies also cannot access information from your PC.


For example, cookie data can look like this:

Name: _ga
Expiry time: 2 years
Use: Differentiation of website visitors
Example value: GA1.2.1326744211.152311125495


A browser should support the following minimum sizes:

A cookie should contain at least 4096 bytes
At least 50 cookies should be saved per domain
A total of at least 3000 cookies should be saved

 

What types of cookies are there?

The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the data protection declaration. At this point we would like to briefly discuss the different types of HTTP cookies.

There are 4 types of cookies:


Strictly necessary cookies

These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed if a user places a product in the shopping cart, then surfs on other pages and only later checks out. These cookies do not delete the shopping cart, even if the user closes his browser window.

 

Functional cookies

These cookies collect information about user behavior and whether the user receives any error messages. In addition, these cookies also measure the loading time and behavior of the website in different browsers.


Targeted cookies

These cookies improve user-friendliness. For example, entered locations, font sizes or form data are saved.


Advertising cookies

These cookies are also called targeting cookies. They serve to deliver customized advertising to the user. This can be very practical, but it can also be very annoying.


When you visit a website for the first time, you are usually asked which of these types of cookies you would like to allow. And of course this decision is also saved in a cookie.


How can I delete cookies?

You decide how and whether you want to use cookies. Regardless of which service or website the cookies come from, you always have the option of deleting cookies, only partially allowing or disabling them. For example, you can block third-party cookies, but allow all other cookies.


If you want to determine which cookies have been saved in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: delete, activate and manage cookies in Chrome
Safari: Manage cookies and website data with Safari
Firefox: Delete cookies to remove data that websites have stored on your computer
Internet Explorer: delete and manage cookies
Microsoft Edge: delete and manage cookies

If you basically do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. With each individual cookie you can decide whether you want to allow the cookie or not. The procedure differs depending on the browser. It is best to search for the instructions in Google with the search terms "Delete cookies Chrome" or "Deactivate cookies Chrome" in the case of a Chrome browser or exchange the word "Chrome" for the name of your browser, e.g. Edge, Firefox, Safari off.


What about my data protection?

The so-called "Cookie Policy" has been in existence since 2009. This states that the storage of cookies requires the consent of the website visitor (i.e. you). However, there are still very different reactions to these guidelines within the EU countries. In Germany, the cookie guidelines were not implemented as national law. Instead, this directive was largely implemented in Section 15 (3) of the Telemedia Act (TMG).

If you want to know more about cookies and do not shy away from technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the request for comments from the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism”.


Storage of personal data

Personal data that you transmit to us electronically on this website, such as name, email address, address or other personal information in the context of the transmission of a form or comments in the blog, will be collected by us together with the time and the IP address. Address used only for the specified purpose, kept safe and not passed on to third parties.

We therefore use your personal data only for communication with those visitors who expressly request contact and for the processing of the services and products offered on this website. We will not pass on your personal data without consent, but we cannot rule out that this data will be viewed in the event of illegal behavior.

If you send us personal data by e-mail - thus outside of this website - we cannot guarantee secure transmission and protection of your data. We recommend that you never send confidential data unencrypted by email.

The legal basis according to Article 6 Paragraph 1 a GDPR (lawfulness of processing) is that you give us your consent to the processing of the data you have entered. You can revoke this consent at any time - an informal email is sufficient, you will find our contact details in the imprint.


Rights under the General Data Protection Regulation

According to the provisions of the GDPR, you have the following basic rights:

Right to rectification (Article 16 GDPR)
Right to erasure ("right to be forgotten") (Article 17 GDPR)
Right to restriction of processing (Article 18 GDPR)
Right to notification - notification obligation in connection with the correction or deletion of personal data or the restriction of processing (Article 19 GDPR)
Right to data portability (Article 20 GDPR)
Right to object (Article 21 GDPR)
Right not to be subject to a decision based solely on automated processing - including profiling (Article 22 GDPR)

If you believe that the processing of your data violates data protection law or your data protection claims have otherwise been violated, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI).


Evaluation of visitor behavior

In the following data protection declaration we inform you whether and how we evaluate data from your visit to this website. The evaluation of the data collected is usually anonymous and we cannot infer your person from your behavior on this website.

You can find out more about the possibilities of contradicting this evaluation of the visit data in the following data protection declaration.


TLS encryption with https

We use https to transfer data securely on the Internet (data protection through technology design Article 25 paragraph 1 GDPR). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission over the Internet, we can ensure the protection of confidential data. You can recognize the use of this data protection by the small lock symbol in the top left of the browser and the use of the https scheme (instead of http) as part of our Internet address.


Newsletter data protection declaration

When you sign up for our newsletter, you submit the above-mentioned personal data and give us the right to contact you by email. We use the data saved as part of the registration for the newsletter exclusively for our newsletter and do not pass it on.

If you unsubscribe from the newsletter - you will find the link for this in the bottom of every newsletter - we will delete all data that was saved when you subscribed to the newsletter.


Google Fonts Local Privacy Policy

We use Google Fonts from Google Inc. (1600 Amphitheater Parkway Mountain View, CA 94043, USA) on our website. We have the Google fonts locally, i.e. on our web server - not on the Google servers. This means that there is no connection to Google's server and therefore no data transmission or storage.


What are Google fonts?

Google Fonts (formerly Google Web Fonts) is an interactive directory with more than 800 fonts that Google LLC provides for free use. With Google Fonts you could use the fonts without uploading them to your own server. However, in order to prevent any information transfer to the Google server, we downloaded the fonts to our server. In this way, we act in compliance with data protection and do not send any data to Google Fonts.


Unlike other web fonts, Google allows us unrestricted access to all fonts. So we can have unlimited access to a sea of ​​fonts and get the most out of our website. You can find more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=311125495.


Google Fonts privacy policy

We use Google Fonts from Google Inc. (1600 Amphitheater Parkway Mountain View, CA 94043, USA) on our website.


You do not have to log in or enter a password to use Google fonts. Furthermore, no cookies are stored in your browser. The files (CSS, fonts / fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you do not need to worry that your Google account information will be transmitted to Google while you are using Google Fonts. Google records the use of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. We will take a closer look at what the data storage looks like in detail.

 

What are Google fonts?

Google Fonts (formerly Google Web Fonts) is an interactive directory with more than 800 fonts that Google LLC provides for free use.


Many of these fonts are released under the SIL Open Font License, while others are released under the Apache license. Both are free software licenses. So we can use them freely without paying license fees.


Why do we use Google Fonts on our website?

With Google Fonts we can use fonts on our own website and do not have to upload them to our own server. Google Fonts is an important component in keeping the quality of our website high. All Google fonts are automatically optimized for the web and this saves data volume and is a great advantage especially for use with mobile devices. When you visit our site, the small file size ensures a fast loading time. Furthermore, Google Fonts are so-called secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can partially distort texts or entire websites. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all common browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod).


We use Google Fonts so that we can present our entire online service as nicely and consistently as possible. According to Art. 6 para. 1 f lit. F DSGVO already represents a "legitimate interest" in the processing of personal data. In this case, "legitimate interest" means legal as well as economic or non-material interests that are recognized by the legal system.


What data does Google store?

When you visit our website, the fonts are downloaded via a Google server. This external call transfers data to the Google server. In this way, Google also recognizes that you or your IP address is visiting our website. The Google Fonts API was developed to reduce the collection, storage and use of end user data to what is necessary for the efficient provision of fonts. By the way, API stands for "Application Programming Interface" and serves, among other things, as a data transmitter in the software area.

Google Fonts stores CSS and font requests securely with Google and is therefore protected. Google can determine the popularity of the fonts from the collected usage figures. Google publishes the results on internal analysis sites, such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in the Google Fonts BigQuery database. BigQuery is a web service from Google for companies that want to move and analyze large amounts of data.

However, it should also be borne in mind that with every Google Font request, information such as IP address, language settings, screen resolution of the browser, version of the browser and name of the browser are automatically transferred to the Google server. Whether this data is also stored is not clearly ascertainable or is not clearly communicated by Google.


How long and where is the data stored?

Google stores requests for CSS assets on your servers, which are mainly located outside the EU, for a day. This enables us to use the fonts using a Google stylesheet. A stylesheet is a format template that you can use to quickly and easily, e.g. can change the design or font of a website.

The font files are saved by Google for one year. Google's goal is to fundamentally improve the loading time of websites. If millions of websites refer to the same fonts, they are cached after the first visit and reappear immediately on all other websites visited later. Sometimes Google updates font files to reduce file size, increase language coverage, and improve design.

 

How can I delete my data or prevent data storage?

With the automatic deletion of location and activity data introduced in 2019, information on location determination and web / app activity - depending on your decision - is saved for either 3 or 18 months and then deleted. You can also manually delete this data from the history at any time using the Google account. If you want to completely prevent your location from being recorded, you must pause the "Web and app activity" section in the Google account. Click Data and Personalization, and then click the Activity Settings option. Here you can switch the activities on or off.

You can also deactivate, delete or manage individual cookies in your browser. Depending on the browser you use, this works in different ways. The following instructions show how to manage cookies in your browser:

Chrome: delete, activate and manage cookies in Chrome
Safari: Manage cookies and website data with Safari
Firefox: Delete cookies to remove data that websites have stored on your computer
Internet Explorer: delete and manage cookies
Microsoft Edge: delete and manage cookies

If you basically do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. So you can decide for each individual cookie whether you allow it or not.

Google is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure data transfer of personal data. More information can be found at https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG. If you want to learn more about Google's data processing, we recommend the company's own data protection declaration at https://policies.google.com/privacy?hl=de.


Source: Created with the data protection generator from AdSimple in cooperation with hashtagbeauty.de